ZeroMQ can subscribe, but how to exclude a specific filter?

In ZeroMQ we can subscribe to a topic, with some filter

socket.setsockopt(zmq.SUBSCRIBE, "/someRoot/")

Is there a way to exclude a specific filter from being sent?

For example, how can we exclude "/someRoot/noise/" from being sent?

Sure, we can check for it on a subscriber side, but I would like to avoid it from being even sent to this subscriber in the first place...

Is this possible with ZeroMQ?